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EDITORIAL PROFILE

Mandesager.dk was launched in 2013 and is today Denmark's largest online media for men with more than 150,000 unique readers every month.

Mandesager presents the coolest gear for men.

We aim to showcase the absolute top of modern manhood within areas such as technology, gadgets, foods & beverages, fashion, transportation and entertainment, in order to give the readers a taste of their most prominent boyhood dreams or have them discovering completely new possibilities they had not previously imagined.

The website is updated daily with new products that are all carefully selected, and the Editorial staff at Mandesager hunts down the most relevant, interesting and intriguing news and products the internet has to offer while the loyal readers don’t hesitate to send plenty of gold every single day.

Mandesager.dk is an obvious universe for advertising, storytelling and branding due to the many years of experience with the male audience and the solid position as the most visited online platform for men in Denmark.

MANDESAGER READERS & FOLLOWERS

WEBSITE

150.000+ unique readers a month

FACEBOOK

100.000+ followers

INSTAGRAM

14.000+ followers

DEMOGRAPHICS

Alder

Køn

OPPORTUNITIES

ADVERTORIALS

Produced by the editorial staff based an the customer’s brief and will be adapted to our readers and users in its form and message. In this way, we can convey the customers messages, while at the same time achieving as many readings as possible in the desired target group. All advertorials are backed up with at least 1 Facebook post on Mandesager’s profile, which is followed by more than 100.000 people.

In addition, advertorials are not affected by ad-blockers, although they are marked as sponsored content, in accordance with applicable law.

All Advertorials are approved by the customer before publication on Mandesager.dk

See cases below:

Everdure by Heston Blumenthal

Casio

Honda

Opel

Toyota

Oris

G-Shock

Garmin

Telia

Geberit

Sennheiser

Razer

Fourze

Havit

Philips

LG

Samsung

SONY

Electrolux

iRobot

Certina

MessyWeekend

Contact kontakt@mandesager.dk for further information about Advertorials

FACEBOOK

Mandesager are followed by 100.000+ people on Facebook, who diligently interact on the posts in the form of shares, comments and likes.

See our Facebook-profile by clicking the screen below

The Facebook followers are distributed as follows: 

 

Contact kontakt@mandesager.dk for further information about Facebook  

INSTAGRAM

Mandesager are followed by 15.000+ people on Instagram

See our Instagram-profile by clicking the screen below.

Contact kontakt@mandesager.dk for further information about Instagram  

COMPETITIONS

Mandesager regularly do competitions for readers and followers – this typically happens in connection with campaign execution, in order ti create further hype, reach, interaction around a given product / message.

Click on the screen below and get an overview of some of the competitions we have done, or see the interaction the individual posts have had. 

Contact kontakt@mandesager.dk for further information about Giveaways 

NEWSLETTER

Mandesager sends out newsletter every friday to 5.000+ recipients.

Click the screen to see an example

Contact kontakt@mandesager.dk for further information about Newsletter

LINKBUILDING

Contact kontakt@mandesager.dk for further information about Linkbuilding

AFFILIATE

Contact kontakt@mandesager.dk for further information about Affiliate

FILM & VIDEO

At Mandesager we produce films and video in many guises and in different price ranges.

See a selcetion of our productions below.

 

 

Contact kontakt@mandesager.dk for further information about Film/Video

EVENTS

Involve Mandesager – Contatct us and we will find the perfect solution for you and your brand/product!

With 150.000+ monthly readers, Mandesager offers exposure and attention around your brand/product, in a sharply defined target group.

Movember-Event for the watch brand Oris.Via articles on Mandesager.dk and posts on SoMe, 50 readers gathered for a cozy afternoon at the cocktail bar Dandy, where there were presentations from Christian Bitz, display of watches, competition among the participants, delicious cocktails and snacks. The collaboration also included a film snippet from the event – see below

 

Contact kontakt@mandesager.dk for further information about Events

BRAND AMBASSADOR

Use Mandesager as a brand ambassador

Contact kontakt@mandesager.dk for further information about using Mandesager as a brand ambassador

CATEGORY-SPONSOR

At Mandesager.dk you will find 6 categories besides the frontpageElectronicFood/Drink, Fashion / Style, Transport, Gadgets, & Entertainment

Clickable logo is placed in the menu bar by the categoryyouwnattosponsor.

Contact kontakt@mandesager.dk for further information about sponsoring a category

FACEBOOK BUSINESS MANAGER

Execution of campaigns on Mandesager.dk is backed up with at least 1 Facebook-post to Mandesager’s 100.000+ followers

Via Facebook Business Manager it is possible to boost postings and thus increase reach in the target group.

Mandesager’s Facebook-pixel has per. March 1, 2022 approx 400.000 users.

Contact kontakt@mandesager.dk for further information about Campaign boost via FB Business Manager

SPONSORED CONTENT

All of the above products are marked as sponsored content accordance with applicable law.

Sponsored content is advertising that in message is adapted to the context at the same time as it appears in-stream. In this way, it slides into the editorial content flow and is labeled “Sponsored” content. There are many benefits to sponsored content and analytics show that users spend just as much time on well-written and sharp-edged advertorials, as on editorial articles.

Furthermore, the memory is higher than on classic ads. In addition, advertorials are not affected by ad-blockers

CONTACT MANDESAGER

Mail: Salg@Mandesager.dk

Phone: 42440022

CONTACT MANDESAGER WEBSHOP

Mail: Shop@Mandesager.dk

Phone: 42444145

REFERENCES

Danish Fuel
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